Ep 71: How He Built An Esports Empire; The Power Of Strong Relationships ft. Carl-Edwin Michel
If you haven't heard of Carl Edwin this is why you should get familiar. He has created an Esports empire which we dissect on today's podcast episode.
Northern Arena - Esports tournaments, and TV show owner.
Squad State & Watch Retake- Executive producer.
Mirage - Esports team owner.
Along with this illustrious list of accomplishments, he has successfully sold content to Sony. We dive deep into his come up in Esports, his business model, securing brand deals, and where he sees the company going.
This podcast is a great one for content creators. We often think sponsorships and e-commerce are the only ways to generate revenue. Carl showcases other ways we can generate revenue as Canadian content creators.