Ep 131: Ben & Jerry's Who?! How He Built A National Ice Cream Brand. Ft. Andrew McBarnett
In this episode, we talk to Andrew McBarnett who is CEO of the ice cream company, Sweet N Nice. He's on the show to discuss how he went built the company to what it is today after taking it over from his grandfather.
If you're living under a rock, 'Sweet and Nice' is one of the most prominent ice creams coming out of Toronto. The business has carved its own path by featuring tropical flavours like rum and raisin, mango, and more. Andrew has successfully got his ice cream into the most popular chains of grocery stores including, Sobeys, Metro, Loblaws, and essentially any major grocery store.
He's also been on Dragons Den and has a deal with one of the dragons. In this podcast we discuss:
- Building an ice cream brand From scratch
- Getting a brand into grocery stores
- Pitching and closing a deal on Dragon's Den
- Finding Product-market fit
And so much more.